You all probably you know SlowFood International
Slow Food is a grassroots organization that promotes alternative to fast foods. It strives to preserve traditional and regional cuisine for the good of the whole ecosystem. Its goals of sustainable foods and promotion of local small businesses are paralleled by a political agenda directed against globalization of agricultural products.
We are not presided over by Slowfood (not yet!) but we like to think that our ways of working and our care about the environment are in line with the SlowFood values. We share the belief that “eating is an agricultural fact“, as the farmer poet Wendell Berry uses to say.
We are fully aware that the consumer orients the market, with his or her choices, but the producers really play a big role, influencing the supply of food (and drinks).
As always happens with trends, many players are kind of “slow-washing” their businesses and products. Somehow it looks like everyone today is suddenly handling food and drinks with super-high care toward the whole ecosystem.
These are pure public relations. It’s not a new label, or the use of a different corporate color or a new kind of (super-refined) sugar that makes a food “slow”, or “green” or whatever.
Since we care about letting you know what is really “slow” – and we care even more about marking the line between us and them – we invite you to take the brief quiz that follows. Just start your quiz!
If you pass the test, come by the Papierøen and bring your phone with you! You will have a slice of pizza on the house!